Built for Shopify
SmartAlt
How it works

Alt text generated from your product data, automatically applied to every image.

Powered by AI, SmartAlt creates alt text for product images right across your Shopify store. Drawing on product titles and attributes, it builds descriptions that accurately reflect each product, meet WCAG accessibility standards, and improve how your products are indexed in search.

As new images are added, alt text is handled automatically, while existing images can be updated in bulk, keeping coverage across your store without manual work.

Key features

Bulk alt text generation

Generate alt text for product images across your catalogue in a single pass, making it easier to bring older catalogues up to standard.

Product data-driven descriptions

Alt text is generated using product titles and attributes, so each image reflects the item it represents, not a generic caption.

Automatic application across new images

Alt text is applied to new product images as they’re added, without additional setup.

"SmartAlt improves the quality of image descriptions and more importantly save so much time doing this in bulk"

Why SmartAlt

Built around product data

Alt text is created from your product titles and attributes, so each image is described using the same data your store runs on.

Meets WCAG accessibility standards

Alt text is structured to meet recognised accessibility requirements, supporting screen readers without additional work.

Kept up to date as guidelines evolve

SmartAlt is actively developed and supported by the team behind it, with ongoing updates to keep it compliant.

Install SmartAlt

Flexible pricing plans

Choose a plan that grows with you.

Free

$0.00 /month
Get started

Included features:

  • Your first 50 images are completely free
  • Alt text creation powered by AI
  • Improve SEO and accessibility
  • Boost agentic visibility/AI-readiness
  • Bespoke, keyword-rich descriptions
  • Set and forget: Auto Mode runs for you
  • 8am to 8pm GMT live chat & phone support

Core

$12.99 /month
Get started

Included features:

  • Includes all "Free" plan features
  • 500 images included per month
  • 2.6¢ per image

Premier

$34.99 /month
Get started

Included features:

  • Includes all "Core" plan features
  • 2,500 images included per month
  • 1.4¢ per image

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Get the app

Install SmartAlt via the Shopify App Store.

Install SmartAlt