Guides & Articles

September 10, 2026

Inside the Innovation Room at sync 2026

Shopify-connected shelf labels, Magic Shelf, Magic Mirror and a Broadcast-powered drinks quiz: what visitors enjoyed in the Innovation Room at sync 2026.

August 27, 2026

Meet Andy Gatenby: the senior architect behind Blueprint

Meet Andy Gatenby, the senior architect applying 22 years of ecommerce experience to Blueprint's product configuration across Shopify storefront, POS and Draft Orders.

Beauty retail Enterprise migration Shopify Plus Wishlist Wysh
July 27, 2026

Moving Off Proprietary Enterprise Tech: Transferring Monolithic Wishlist Data from THG to Shopify Plus

BigCommerce Shopify migration Wishlist Wysh
July 28, 2026

Moving from BigCommerce to Shopify: How KC Tool Migrated 10,000+ Customer Wishlists Without Data Loss

August 26, 2026

Blueprint vs Kickflip: which product configurator fits?

A practical comparison of Blueprint and Kickflip across visual configuration, supplier data, Shopify POS, Draft Orders and pricing.

August 26, 2026

What percentage-based product configurator pricing could cost as sales grow

A practical model for comparing percentage-based configurator fees with fixed monthly plans as customised-product sales and order volumes grow.

August 25, 2026

How to use dynamic QR codes on Shopify product packaging

A practical guide to connecting product packaging to Shopify products, carts and offers—and changing the destination later without reprinting.

August 25, 2026

How to sell a discounted product bundle with one Shopify QR code

Turn one scan into a ready-to-buy set by adding several products to the Shopify cart and applying a discount.

August 25, 2026

Static vs dynamic QR codes for Shopify: which should you use?

Static codes suit fixed destinations. Dynamic codes keep printed campaigns flexible. Here is how to choose for a Shopify store.

August 25, 2026

One product configuration across Shopify POS and online

A practical guide to using one product configuration across a Shopify storefront, POS and Draft Orders.

August 25, 2026

How to build a Shopify ring configurator from supplier data

A practical guide to combining Shopify variants, configurable options and supplier data in a ring configurator.

August 25, 2026

Conditional product options without duplicating Shopify products

A practical guide to using conditional Shopify product options to reveal only relevant choices while avoiding duplicate products and unnecessary catalogue maintenance.

August 25, 2026

Shopify product options or variants: choosing the right setup

A practical guide to deciding when Shopify variants, configurable product options or a hybrid setup best fits a complex product.

August 25, 2026

Do wishlists increase sales on Shopify?

Explore when wishlists can support Shopify sales, how they preserve buying intent and which measures reveal whether saved products lead to commercial value.

August 25, 2026

Guest wishlists or customer accounts: what should Shopify stores offer?

A practical guide to combining guest and account wishlists so shoppers can save immediately, then retain and organise products across sessions and devices.

August 25, 2026

How to add a wishlist to Shopify: a practical guide

A practical guide to choosing, installing and testing a Shopify wishlist app, from storefront placement and guest journeys to analytics and launch checks.

July 28, 2026

How to turn Shopify wishlist activity into automated marketing

Learn how to turn Shopify wishlist events into useful Flow automations for reminders, stock updates, loyalty activity and internal demand alerts.

July 28, 2026

How to analyse Shopify wishlist data with Sidekick

Learn how Shopify merchants can use Sidekick to analyse wishlist demand, stock pressure, conversion and customer activity without building complex reports.